| Name | Ledi Lapaj |
| Designation | Director Customer Experience Bank of Ethiad, Jordan |
| Social Media |
| 11:40 |
Session: Banking Products: Leading with customer needs!Customer-Centric Product Design: Develop banking products based on deep insights into customer behaviors, preferences, and financial goals. Flexible and Tailored Solutions: Offer customizable banking products that adapt to the diverse needs of individual and business customers. Enhancing Accessibility and Inclusivity: Design products that cater to underserved segments, ensuring financial inclusion and equal access to banking services. Continuous Feedback and Innovation: Utilize customer feedback and market trends to refine and innovate products, ensuring relevance in a dynamic financial landscape. |